Thursday 13 May 2010

Crit Feedback - 13th May

FASHION YEARBOOK=
1. "small detail but found helpful when doing our yearbook - have spacing in phone numbers."

ITALIAN FOOD=
1. Illustrations are strong for pasta guide, type is overpowering them, maybe try smaller point size.
2. Illustrations/patterns for pasta guide are beautiful but I think maybe it needs a bit more space around the text, or maybe an opacity change/lighter font.
3. The is no evidence of where the pasta guide is going. Consider simplifying illustrations.

OLD WIVES' TALES=
1. Love the style [of book], what about a ribbon bookmark to tie it off and match the other packaging.
2. The paper stock [of book cover] you've used works really well.
3. Not sure you need 2 boards of handdrawn development.
4. Old Wives' Tales is completely done, perfect.
5. Once again old wive's outcome spot on, maybe supply tweezers with the bay leaves!

HOMEWARE/VIEWPOINTS=
1. COuld quite easily be put onto a range of more products that will work just as well e.g. Shampoo - tea towel etc
2. Box could be alot more innovative.
3. Exploit the home packaging to its full, potential change the box and consider other stocks than card.

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